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Trailer
Description
Multi-award winning documentary General Magic is the untold tale of how a great vision and epic failure changed the world. The ideas that dominate the tech industry and our day to day lives were born at a secretive Silicon Valley start-up called ‘General Magic’, which spun out of Apple in 1990 to create the first handheld personal communicator (or “smartphone”). The film combines rare archival footage with powerful honesty from the “Magicians” today, reflecting on the most influential Silicon Valley company no one has ever heard of. Featuring legendary members of the original Macintosh team, along with the creators of the iPod, iPhone, Android, and eBay, this is the story of one of history’s most talented tech teams, who after a great failure, went on to change the lives of billions. ‘Inspires big dreams at every turn.’ - Time Out ‘A captivating history lesson with global appeal.’ - Variety ‘Poignant, entertaining and full of life and lessons.’ - Forbes ‘Engaging’ - LA Times
Cast and crew
Additional information
Directors
Sarah KerruishMatt Maude
Studio
Gravitas VenturesSubtitles
English (CC)Released year
2019Duration
1 h 32 minGenres
DocumentaryForeign/Independent
Writers
Sarah KerruishJonathan Key
Matt Maude